Ride-hailing service offers EVs as default option

Ride-hailing service offers EVs as default option

Free Now, a ride-hailing service, is now offering electric cars as its default first option for customers in the UK, rather than petrol or diesel vehicles. The German ride-sharing company is aiming for 100% of its trips to be zero-emission by 2030 in all key European cities.

In the UK, Free Now has pledged to ensure that its taxi services will be “zero-emission capable” by 2024, and for every vehicle to be “zero-emission capable by 2025”.

“We are already the largest electric fleet platform in the UK but want to go further faster and make choosing electric vehicles even easier for drivers as well as customers,” said Mariusz Zabrocki, UK General Manager at Free Now.

Free Now, which is a joint venture between BMW and Daimler, claims that in Europe electric car rides have increased by 71% since January 2021. The company itself allows access to 130,000 new electric scooters, e-bikes and electric shared cars across Europe.

“This year alone, we have seen a 135% uplift in passengers opting for EVs, and a 35% increase in EV drivers on the platform,” said Zabrocki.

“These figures reflect the growing demand for sustainable options within the ride-hailing industry, highlighting again that transitioning to zero-carbon/low-emission vehicles is not just the right thing to do but also good business sense.”

This month, Free Now also undertook a survey of 1,000 UK adults, the results of which showed that 60% of those surveyed think there are too many private cars on the road, while 17% say that private car dependency is one of the main transport issues in their area.

97% said that businesses should make it easier to adopt greener habits through their services and 87% said they are worried about climate change.

Olly Goodall

Author:Olly Goodall
Date Updated:28th Sep 2021

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