Renault is gearing up for EV sales of 65% by 2025

Renault is gearing up for EV sales of 65% by 2025

Renault CEO Luca de Meo has set new targets for the electrification of the brand in Europe. In 2025, the share of electrified passenger cars should be 65%. By 2030, that figure should be at least 90%.

“The Renault brand has the ambition to have the mix in Europe that is the greenest,” said de Meo. Nevertheless, de Meo did not give an end date for the sale of internal combustion vehicles or even the targeted distribution of BEVs, PHEVs and HEVs.

By 2030, emissions from Groupe Renault vehicles sold in Europe (i.e. including brands such as Alpine or Dacia) are to be reduced by 65%, but only by 35% worldwide. This suggests the French company expects a significant hybrid share of new car sales in 2030.

The importance of combustion engines continues to decline, however. The CEO also announced that Renault will not develop a new engine for the “last generation” of diesel vehicles. Instead, he said, an existing engine will be adapted. Renault develops and builds its own internal combustion engines, some of which have been supplied to other carmakers, including Daimler.

De Meo was brought in from Seat last year to help reorganise the brand. He is reorganising the Group and cutting loss-making projects in the process. A completely newly developed diesel engine that is only meant for one generation of vehicles is unlikely to bring in the investment costs, so now the development of traditional engines is also being cut back.

In January, de Meo presented his new ‘Renaulution’ strategy. He wants to give the French carmaker a new business principle in three phases, turning away from volume production and towards greater value. Ten new electric models are to be released by 2025. The Renault 5 Prototype was a preview of another small electric car, but with some new models Renault wants to venture back into the C and D segments.

Olly Goodall

Author:Olly Goodall
Date Updated:27th Apr 2021

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